
AI and B2B Marketing Speaker
Matt Wilkinson
Matt is a noted marketing and business speaker, having delivered keynotes, workshops and panel discussions at universities and business events worldwide. With more than two decades of industry experience, Matt combines a natural talent for storytelling with keen insights and experience from across the marketing landscape.
Contact us to request speaking fee information and check Matt's availability.

Mark Schaefer, the most trusted voice in marketing.
"Post event, you were consistently listed as a favorite presentation. You are a star!"

Heather McKay, Director of Marketing Res-Tek.
"Your presentation really made me think about the "must win" places where we need to show up and how we can better customize the buyers' journey without being too creepy!"

Brian Piper, author Epic Content Marketing for Higher Education.
"Excellent presentation, Matt! Insightful and engaging. Enjoyed getting to talk with you and learn about your work."

Fernanda Legarreta,
Content Marketing Manager
XiltriX North America, LLC
“The AI-ABM webinar you delivered for SAMPS was so enlightening. I rarely encounter sessions that teach exactly what users need so clearly. Hearing you share your expertise was fantastic; you provided so many valuable insights. It’s the best SAMPS webinar I’ve attended so far.”
What's in it for the audience?
What Audiences Walk Away With
(and Actually Use):
- A more grounded view of AI’s role in B2B – supported by real examples where human expertise and AI complement each other for smarter marketing, not sci-fi promises.
- A practical roadmap to where Gen-AI delivers real marketing value – with plain language and examples, not hype.
- A decision-making lens for AI investments – to help distinguish useful tools from distractions, and make a stronger case to finance and leadership.
Keynotes | Workshops | Webinars | Panel Discussions
Ready to captivate and inspire?
2025 Speaking Engagements
Next open date: October 2025!

21st August 2025 - Washington DC, US
Marketing Elements Summit 2025
On the Pulse: The Science of Success
Matt will be speaking at C&EN's Marketing Elements 2025 - a networking and knowledge-sharing event for the science marketing and advertising communities.

24th June, 2025 - SAMPS Webinar Series
Account-Based Marketing vs. Spray & Pray
5 AI Plays to Hit Bullseyes, Not Bystanders
In this webinar session, you’ll learn:
- How Generative AI + Personality AI can spin-up hundreds of tailored touchpoints in minutes
- Guardrails that keep personalization ethical. Engaging, not creepy
- A five-step AI-powered process to boost engagement and conversion

20th June 2025 - Saint-Gobain, Paris
Sales Directors Forum: Keynote and Workshop
Matt will be delivering a keynote and workshop to Saint-Gobain's sales leadership. His sessions will cover how AI is changing the buying journey, how commercial teams need to evolve their thinking and explore the opportunities and risks the AI Era presents.

10th June 2025 - Leicester University UK
Guest Lecture
Matt will be delivering a guest lecture and workshop to the University of Leicester's Strategic Marketing and Digital Marketing MSc students. The session will cover how AI is changing the buying journey, how marketers need to evolve their thinking and a deep dive into AI-enhanced ABM.

6th - 9th May 2025 - Maryville, TN
The Uprising 2025
Matt will be presenting at The Uprising, an intimate marketing retreat hosted by Mark Schaefer, scheduled for May 6-9, 2025. This event focuses on collaborative learning and explores topics like AI integration, purpose-driven strategies, and building customer loyalty through community.

3rd April, 2025 - Wolfson College, Cambridge University
SAMPS 2025
Join life science leaders from around the world for an event rethinking customer engagement at the dawn of the AI era. Strivenn's Matt Wilkinson will deliver his latest talk "From Funnels to Webs: Rethinking Engagement for the AI Era"

27th and 28th March, 2025 - Siemens HQ, Munich, Germany
In-person technical workshop & full AKAM meeting
Friend or foe? Do you see AI as your biggest asset or your greatest threat? Strivenn's Matt Wilkinson and ShipMoney's Matt Sankary will be leading a ChatGPT masterclass focused on helping Key Account Managers get the most from generative AI.
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18th March, 2025 - ExCeL, London
IFE25 part of Food, Drink and Hospitality Week
As the food and drink industry increasingly embraces digital transformation, it becomes a prime target for cyberattacks. From supply chain vulnerabilities to ransomware threats, the stakes are higher than ever. Matt Wilkinson was invited to be part of a panel discussion exploring the unique cybersecurity challenges faced by the food and drink sector.