THOUGHT LEADERSHIP
Strivenn Thinking
Pull up a seat at our
digital campfire
where story, strategy,
and AI spark new
possibilities for
sharper brands and
smarter teams.
How AI Changes Your Customers: The Book That Rewired My Understanding of "Customer Relationships"
By Matt Wilkinson
5 Struggles Building Business Cases for Innovative RUO Products & How to Overcome Them
By Jasmine Gruia-Gray
What is ISO 42001 and Why Should Life Science Companies Care?
By Matt Wilkinson
Navigating the Fog: The Product Manager's Role During R&D Feasibility
By Jasmine Gruia-Gray
Stop Playing Safe: Why Marketing Needs Personas, Archetypes - and a Backbone
By Matt Wilkinson
Finding Your Product/Market Fit Through Voice of the Customer
By Jasmine Gruia-Gray
Word-of-Mouth Is Your Not So Quiet Superpower In The AI Era
By Matt Wilkinson
The Move That Matters Most
By Jasmine Gruia-Gray
PersonaAI: From Pretty PDFs to Precision Marketing Intelligence
By Matt Wilkinson
Turning Fire into Fuel: How Customer-Focused Metrics Ignite Better Strategic Planning
By Jasmine Gruia-Gray
Feed the AI Words - It’s Hungry!
By Matt Wilkinson
The Superpower of Differentiation
By Jasmine Gruia-Gray
Marketing Takes Grit
By Matt Wilkinson
Stealth Brands Lose RFPs
By Jasmine Gruia-Gray
When Buyers Bring AI, Bring a Point of View
By Matt Wilkinson
