THOUGHT LEADERSHIP
Strivenn Thinking
Pull up a seat at our
digital campfire
where story, strategy,
and AI spark new
possibilities for
sharper brands and
smarter teams.
From Connection to Disappointment: The CX Gap in AI
By Matt Wilkinson
There’s Always Jobs to be Done
By Matt Wilkinson
Why Focusing on the Jobs To Be Done is Critical in the AI Era
By Matt Wilkinson
The Sherlock Holmes Technique Every Sales Pro Needs to Know
By Matt Wilkinson
Mastering Diffusion To Turn Innovation Into Market Success
By Matt Wilkinson
Why Customer Insight Fails
By Matt Wilkinson
Uncovering Hidden Customer Needs
By Matt Wilkinson
How to Avoid a Failed Product Launch
By Matt Wilkinson
