THOUGHT LEADERSHIP
Strivenn Thinking
Pull up a seat at our
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where story, strategy,
and AI spark new
possibilities for
sharper brands and
smarter teams.
From Insight to Action: A 3-Step Playbook for Unified Living ICPs and Personas
By Jasmine Gruia-Gray
Culture-First AI Governance: The Key to Sustainable Trust
By Matt Wilkinson
Stop Guessing, Start Try-Storming: 5 Years of ICP & Persona Lessons
By Jasmine Gruia-Gray
Can a Brand Story Beat The Bot Buyers?
By Matt Wilkinson
A 30-Day ICP Blueprint for Small & Early-Stage Teams
By Jasmine Gruia-Gray
B2B Marketers Would Be Bonkers to Block the Bots
By Matt Wilkinson
Three Talks in 15 Days: What I Learned About AI, Audacity, and Turning the Volume Up to 11
By Matt Wilkinson
Why ICPs Are Like DNA Without Gene Expression - Useless Without Context
By Jasmine Gruia-Gray
AI ABM > Spray & Pray: 5 AI Plays To Hit Bullseyes Rather Than Bystanders
By Matt Wilkinson
When AI "Out-Humans" the Humans
By Matt Wilkinson
