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Strategy Call
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S2 Ep 33 Watch, Don't Ask: Closing the Say-Do Gap in Voice of Customer
S2 Ep 33 Watch, Don't Ask: Closing the Say-Do Gap in Voice of Customer

By Matt Wilkinson
S2 Ep 32 Return on Conversation: Brooke B. Sellas on social listening
S2 Ep 32 Return on Conversation: Brooke B. Sellas on social listening

By Matt Wilkinson
S2 Ep 31: Photocopying the Photocopy: AI's Sea of Sameness
S2 Ep 31: Photocopying the Photocopy: AI's Sea of Sameness

By Matt Wilkinson
S2 Ep 30: Forty percent fail: Why it's not about money or talent
S2 Ep 30: Forty percent fail: Why it's not about money or talent

By Matt Wilkinson
S2 Ep 29: The $50k Question - Boards, Buyers and the Switch Costs Nobody Measures
S2 Ep 29: The $50k Question - Boards, Buyers and the Switch Costs Nobody Measures

By Matt Wilkinson
S2 Ep 28: Marketing's Seventh Wave: Why the Buyer Is the Bottleneck
S2 Ep 28: Marketing's Seventh Wave: Why the Buyer Is the Bottleneck

By Matt Wilkinson
S2 Ep 27: Group Forgetting Is Your Alignment Gap
S2 Ep 27: Group Forgetting Is Your Alignment Gap

By Matt Wilkinson
S2 Ep 26: Four Sightings of the Same Missing Person
S2 Ep 26: Four Sightings of the Same Missing Person

By Matt Wilkinson